New skills & tools for B2B voice of customer
The work starts before your product is even developed. When your product is still in the idea stage, it’s important to get the concept right, so that the rest of the product development process runs smoothly. This is why New Product Blueprinting product development tools exist.
Blueprinting intro by founder
Use New Product Blueprinting:
- Uncover unspoken needs with a revolutionary new process for listening to your customers
- Engage your customers using specialized software that makes them want to spend time with you
- Work on real projects in real teams with on-site training, follow-up coaching and web conferences
- Learn key Blueprinting skills - Segmenting markets, setting up interviews, listening & probing, customer tours, and more
DuPont on Blueprinting
Nathan Arbitman tells how New Product Blueprinting provides “unparallelled tools” for giving clarity to the “fuzzy front end.”
Dow on Blueprinting
Victor Maurtua explains why more than 2000 Dow employees have been trained in New Product Blueprinting.
Get a free 1-hour consultation with an AIM expert. We’ll host a private web conference to discuss your goals and needs. Or contact us with specific questions about our new product development software.